Skip to content
Doing Better with AI

Glossary AI for Business

Order Bump

1 min read · Reviewed 17 Oct 2026

In short

A small add-on offered on the checkout page itself.

In plain English

A tick-box on the payment page adding something inexpensive and directly related to what is already in the basket. It is not a separate page and does not interrupt the purchase.

A real example

"Add the fill-in-the-blank worksheets for £9" on the checkout page for a £47 course.

Why it matters

It works because the decision to buy has already been made and the friction is nearly zero. It stops working when the add-on is unrelated, which is how a checkout starts to feel like a haggle.

Related terms

Go deeper

Better starts with doing.

Choose something in your business you'd like to improve. Learn what matters. Work it through. Put AI to work on it. Then move on to the next thing.

No card required to start.

Hi there. Have a question? Message us here. Have a question?

Have a question?

Enter your question below and Jatinder will get back to you.