Does the price go up after the first year?

No. A subscription renews at the price it started on, so you carry on paying £200 a year for as long as you stay. If you cancel and come back later, it will be at whatever the price is then.

Is this a subscription?

Yes. It renews once a year at £200. You can cancel at any time from your account.

What happens if I cancel?

You keep access until the end of the year you have already paid for, and then the account goes back to the free tier. Your notes, bookmarks and workbook answers stay where they are.

Do I need to be technical?

No. It is written in plain English for people who use AI, not people who build it.

Is there live coaching?

No live calls. You can message Jatinder inside the platform. One-to-one strategy sessions are a separate paid service.

Keep Doing Better with AI for £200 a year.

Helping small businesses get real work out of AI, in plain English. £200 a year instead of £500, held at that price for as long as you keep it.

Start at £200 a year Not sure yet? Take the free AI Readiness Check

courses: 30 courses
short chapters: 267 short chapters
prompts: 101 prompts
glossary terms: 104 glossary terms

You've tried AI. It gave you something polished and generic, and you rewrote most of it.

That isn't a skill problem. AI just doesn't know your business yet.

Doing Better with AI fixes that, one part at a time. You read short chapters. You fill in a workbook about your business. Then you paste your answers into ChatGPT or Claude and ask again.

Same AI. Same request. Different context.

Not sure where to start? Take the free AI Readiness Check first. It takes about 5 minutes. Take the AI Readiness Check

What's included

Courses for every part of your business, in short chapters of two to six minutes each
The Business Blueprint: the process from Jatinder's one-to-one strategy sessions, as a workbook
Fillable workbooks that save as you type and export as PDF or plain text for AI
A checklist on every course
A prompt library and prompt pack
Notes, action notes, bookmarks and progress
A plain-English glossary
New courses as they are added
Message Jatinder directly inside the platform (text chat, not a coaching call)

Not included: one-to-one strategy sessions, which are a separate paid service.

Three ways to pay.

The same library whichever you pick. One of them costs less for as long as you keep it.

Black Friday

£200

Renews at this price. Cancel whenever you like.

Monthly

£50 a month

Renews until you cancel.

Annual

£500 a year

Renews until you cancel.

£200 once

£200 a year, and it stays there.

That is less than half the usual price of a year.

The Monthly and Annual plans stay available as usual, at £50 a month and £500 a year.

Create your free account to buy

Already have an account? Log in and this page will be waiting.

Secure checkout with Stripe. We never see your card details.

Guarantee

If it isn't what you expected, email us within 14 days of buying and we'll refund you, as long as you have not yet made significant use of the paid material.

Short FAQ

Does the price go up after the first year?: No. A subscription renews at the price it started on, so you carry on paying £200 a year for as long as you stay. If you cancel and come back later, it will be at whatever the price is then.
Is this a subscription?: Yes. It renews once a year at £200. You can cancel at any time from your account.
What happens if I cancel?: You keep access until the end of the year you have already paid for, and then the account goes back to the free tier. Your notes, bookmarks and workbook answers stay where they are.
Do I need to be technical?: No. It is written in plain English for people who use AI, not people who build it.
Is there live coaching?: No live calls. You can message Jatinder inside the platform. One-to-one strategy sessions are a separate paid service.

Start at £200 a year