Data Retention
1 min read · Reviewed 17 Oct 2026
In short
How long a provider keeps what you send it.
In plain English
Whether your inputs are stored, for how long, and whether they may be used to improve the model. It varies enormously between free and paid tiers of the same product.
A real example
Many consumer tiers retain conversations and may use them for training. The business tier of the same product often guarantees neither. The difference is in the terms, not the interface.
Why it matters
If you handle client information, this is the clause that decides which tool you may use. Read it once per tool, write down the answer, and tell your team which door is the safe one.